Step 5 in your Skincare Routine:

Serums act as a complement to the creams/moisturisers and combine the benefits for a boosted effect. Serums absorb quickly into your skin, making them an excellent next step after cleansing. There are many different types of serums, each with a unique purpose and ingredients. Some serums help to brighten your skin or reduce blemishes, while others focus on boosting hydration or fighting the signs of aging.